AI visibility audit: what AI says about your company
We ask ChatGPT, Gemini and Perplexity the questions your customers ask and see who they recommend. Then we find out what keeps AI from understanding your website and draw up a prioritized action plan.
What the audit gives your business
Some customers now pick a provider on an AI assistant’s advice. The audit shows whether you are part of that choice.
You see where you stand
Whether AI mentions you, what exactly it says about you, and whether it confuses you with other companies.
You know who takes your customers
Which competitors AI recommends instead of you, and which sources it relies on.
A clear order of work
Instead of general advice, you get a task list: what to fix first on your website and in your company details.
What we check
AI retells what it has found and understood. So we look both at its answers and at the sources it builds them from.
Answers
- Customer questions about your services
- Questions about your company by name
- Accuracy of facts: address, services, prices
- Source links in the answers
Competitors
- Companies that appear in the answers
- What makes their websites clearer to AI
- Which platforms AI cites
Website
- Access for AI crawlers in robots.txt
- Service and company pages
- Schema.org structured data
- Answers to common questions
Your company online
- Your Google Business Profile
- Directories and industry platforms
- Social media and press mentions
- The same name, address and contact details
What you get
A report with real AI answers and conclusions that make sense without a technical background. Here is what its rows look like:
| Customer question | What AI answers | What to do | Priority |
|---|---|---|---|
| “Who does office renovations in Chicago?” | Names three competitors, but not you | A dedicated service page that names the city, with Service and LocalBusiness structured data | High |
| “What does Company N do?” | Describes services you no longer offer | Update the About page and your Google Business Profile | High |
| “How much does an office renovation cost?” | Cites competitors’ articles | An article with price guidelines and an FAQ | Medium |
| “What do customers say about Company N?” | Finds no reviews | Collect reviews on your Google Business Profile | Low |
These examples are illustrative. AI answers change, so the report records the date of each check.
How the audit works
All we need from you is a picture of your customers and markets. We handle the rest.
Questions
We list the questions your customers ask AI assistants.
Answers
We put them to ChatGPT, Gemini and Perplexity and save the answers.
Sources
We work out what the answers rely on and compare you with competitors.
Website
We check how clear your website and company details are to AI.
Plan
We turn the findings into a prioritized report and go through it with you.
When we run an audit
You don’t have to decide whether you need one: if the work is heading toward AI visibility, we start with an audit, scoped to what your task and budget justify.
The first step of AI search optimization
Without an audit, it isn’t clear which questions matter and what is holding your website back. Its findings set the plan for the other services in this area.
- Next
- An AI-ready website and content
- Together with SEO
- Some checks overlap with the SEO audit, so we do them only once
A standalone audit
If you’d like to see what AI says about you first and decide what to do afterwards.
- Payment
- By the hour, with the scope estimated in advance
- What’s next
- Follow the plan yourself, or bring us in
Frequently asked questions
If your question isn’t here, ask it in the form below.
What is an AI visibility audit?
A check of what ChatGPT, Gemini and Perplexity answer to your customers’ questions and about your company, which sources they rely on, and what stops them from recommending you. The result is a report and an action plan.
Which questions do you check?
The ones your customers ask: about choosing a service, prices, comparing companies, and about your company by name. We put the list together with you before the check starts.
AI answers change all the time. What’s the point of checking?
The answers do change, but the sources and the reasons you aren’t mentioned usually stay the same. That is what the audit finds. To see changes over time, there is AI answer monitoring.
How is this different from an SEO audit?
An SEO audit looks at your website the way Google does; this one looks at it the way AI assistants do: what they answer and where they get their information. The foundation is shared, so we don’t repeat overlapping checks.
Will the audit make AI start recommending us?
No one can promise that: the answers come from the AI models’ own algorithms. The audit shows what improves your chances and where to start.
What do you need from us?
Your website address, an overview of your customers, services and markets, and a list of your main competitors if you have one. We don’t need access to your website for the audit.
What usually comes after the audit
All services in this area are on the AI search and automation page.
Let’s find out what AI says about you
Share your website address and tell us who your customers are. We’ll suggest questions to check and estimate the scope of the audit.
- +48 666 158 101
- [email protected]
- ul. Żurawia 6/12, 00-503 Warsaw
We use the details from this form only to reply to your request.